About Caply

Caply (trycaply.com) is a server-side tracking tool for Meta ads, built on the Meta Conversions API. You connect a Pixel in the dashboard and paste https://trycaply.com/v1.js on your store. Caply then sends hashed purchase and lead events to Meta with retries, deduplication against your Pixel, and a dashboard that scores how likely Meta is to recognize each sale.

The service is operated by the operator of the Caply service available at trycaply.com. Contact hello@trycaply.com.